Technology was very much on show at this years event, with numerous stands having VR headsets for people to try on. Along with developments of technology that has been around for a while such as transparent screens and digital pricing POS.
Heat sensing technology allows stores to track dwell zone ‘hotspots’ and determine which aspects of the store interior are keeping people interested.
This screen above scanned the user, determining height, sex and build and presenting wardrobe choices based on this information.
Here’s some more shots from our second day at Euroshop 2017